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"NEW, SUSTAINABLE APPROACHES FOR SALES TRAINING Four Key Components That Make Sales Training Stick"
According to estimates by Training magazine, over $7 billion is spent annually on sales training events. For most of these companies, however, research shows that student recall of this training content fades to a only a small fraction after just 90 days.
Some organizations now excel in avoiding this trend by applying a new model of adult learning methods, supported by new technology, to maximize understanding, retention, application and business results from sales training programs. In this presentation, Tim Sullivan, a Director at Sales Performance International, will describe why the traditional paradigms for training don’t work for sales professionals, and how you can now take advantage of a breakthrough approach for training sales people.
Tim Sullivan brings over 25 years of sales, marketing and management consulting experience to his role as director of development at Sales Performance International. He has developed sales training curriculums and learning content now in use by companies all over the world, including Emerson, Oldcastle Materials, Nike, Microsoft and many others.
5:30pm – 6:30pm: Networking
6:30pm – 7:00pm: Speaker Presentation
7:00pm – 7:30pm: Q&A / Close
Chapter ChIP Code CH9047
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